Why am I interested in Public Relations?
Why was I stumped by this interview question?! I was surprised at myself when I had to take a second to think about this when I was asked at a recent interview. Only a few months from graduating with a degree in Advertising/Public Relations it seems like this should be a simple question. Except, I hadn’t really thought about it. Not lately anyway.
It made me wonder - why am I interested in Public Relations? I sort of fell into AD/PR (now called Strategic Communications at TCU) after being an interior design major for three semesters. I loved interior design and I did well in my classes. I enjoyed being creative with the design elements, solving problems within a space, and relating to a client’s needs. Unfortunately, as one of my professors so eloquently put, I seriously lacked the technical ability to be an interior designer. Don’t get me wrong, I didn’t quit - I still enjoy decorating as a hobby (usually with vintage finds I re-purpose or revamp) and reading home design and architecture blogs, but it was necessary to find better way to use my creativity, analytical thinking, and other strengths.
[enter Public Relations.] My advisor in the interior design department helped me identify the things that I enjoyed about design and the elements of being an interior design major that played to my strengths. He asked if I had any other interest, like writing...
The thought process to find my next academic venture went something like this:
Meagan’s strengths: creativity + problem solving + writing =
Meagan’s new major: Public Relations
So finally, I have come to an answer...
Why am I interested in Public Relations?
Why am I interested in Public Relations?
Public Relations gives me an avenue to exercise my strengths to their full potential. I have always enjoyed projects or challenges that require creative solutions to problems, and while my technical art abilities are somewhat lacking, I am an exceptional writer and communicator. As a Public Relations professional I hope to use my strengths to approach a variety of challenges such as reputation and brand management, marketing, consumer relationships, crisis management, and corporate social responsibility.